Now that your content is ready and your store configured, it's time to optimize the key settings that will boost your site's credibility and visibility.
Site title and slogan
- Go to Settings > General
- Enter a clear title (name of your project or activity)
- Add a short, catchy slogan that describes what you offer.
Site icon + Visual theme
- Go to Appearance > Customize > Site identity
- Upload a favicon (site icon) that will appear in the browser tab
- Add or modify the visual theme via Appearance > Themes
- You can choose from a range of predefined themes to give your site a professional look without any effort.
Optimize basic SEO
- For each page :
- Add a clear, engaging SEO title and meta-description
- Go to Settings > Permalinks and choose a readable URL structure (e.g. nomdusite.com/a-propos).
Legal information and privacy policy
- Create a Legal Notice page and a Privacy Policy page
- Add them to the footer to reinforce transparency and legal compliance
Other important settings
- Enable cache or performance options if available.
- Connect Google Analytics or other tracking tools to analyze traffic.
- Configure contact forms to receive messages easily.
💡 Tip: A well-configured site improves your SEO and inspires confidence in your visitors.
Next step
Your site is now ready for publication. Proceed to the next step to check its appearance on all media before making it available to the public.
